Premium packaging isn’t just “fancy.” It’s purposeful structure, materials, finishes, and messaging that increase perceived value, improve usability, reduce damage, and create a memorable unboxing experience. Done right, it impacts revenue and costs—lifting margins, conversion, and lifetime value.
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In today’s competitive marketplace, your product’s label and packaging design is one of the most powerful tools to set your brand apart. It is not just about wrapping a product; it is about creating a memorable experience that customers associate with your brand. Why Label and Packaging Design Matters How Strong Packaging Creates High Brand […]
